Why Internet Failover is Critical to Your Business

A high-speed Internet connection is critical for conducting business and communicating with customers, suppliers, investors, and employees. From cloud file storage, to cloud apps, to web-based phones and video conferencing – the Internet is powering a larger portion of business operations than ever before.

This dependency upon the Internet as the lifeline of the business can also present an element of risk for businesses that are unprepared in the event an Internet connection is unavailable. Network downtime will not only cost your business money and employee productivity, it can also affect a company’s reputation among customers and contribute to poor employee morale. What’s more, natural disasters and cyberattacks can place a business at significant risk.

A recent survey by Nationwide Insurance reveals that while 64% of business owners say it’s important to create a preparedness program, only 23% have actually done it. If you are operating a business without Internet failover as part of your business continuity plan, you are exposing your business to unnecessary risk.

What it Could Cost You When Your Internet Connection Goes Down

Did you know that 16 percent of annual business revenue is lost due to network downtime?

There are many events that can cause a network or site to go down, including natural disasters, failing network infrastructure, cybersecurity attacks, or damage to a fiber optic cable. Due to all of these risks, it’s critical that small and medium businesses invest in the appropriate network infrastructure to ensure they can continue their operations when their primary ISP connection is unavailable. This is where internet failover comes in.

How Internet Failover Works

In a telecommunications network, failover is the process of instantly transferring tasks from a failed system to a similar or redundant system, in order to avoid network interruptions. An automated failover system has the ability to automatically and quickly reroute data and communications to minimize business disruption.

Internet failover is best achieved by having a second Internet service provider (ISP) network as a backup when your primary ISP provider goes down. In the event of such a failure, businesses can manually redirect their IP addresses to the secondary failover network, or automate the failover process. We provide businesses with the ability to have a truly redundant (separate) backup network to their primary ISP via our 5G FlexSpeed™ wireless service.

Why 5G Wireless Internet Failover Makes Sense

When your network fails, all employee and customer access to cloud-based information and storage centers are potentially lost or compromised. With the convergence of data, voice, and video over a single IP network, your business goes down when your Internet connection goes down.

Hurricanes Harvey and Irma are reminders of the exposure every business faces from natural disasters. For the thousands of businesses along the gulf coast that relied upon buried line broadband connections for communications, they likely lost Internet access due to flooding and sink holes that can cut fiber optic cables buried in the ground. However, a 5G wireless failover network does not need buried lines – thus, it provides an excellent redundant network to backup buried broadband fiber networks.

The ROI on spending a couple hundred dollars per month on a high-speed, 5G wireless Internet failover service is a no brainer. For most small and medium businesses, the cost of a single day of lost Internet connectivity can range from thousands to tens of thousands of dollars. This takes into account both lost productivity (number of employees x downtime x wages) as well as lost revenue.

Business Benefits of 5G Wireless Internet Failover

The business benefits of using a 5G wireless network to back up a buried-line broadband Internet connection include the following:

  • Ensuring access to critical business data, including could storage files
  • Maintaining employee morale and productivity
  • Continued communications (VoIP phone, video teleconferencing, etc.) with customers, suppliers, investors, and partners
  • Providing 24/7 access to emergency responders for ensuring the safety of employees and property/equipment

If your business does not have an Internet failover solution, perhaps it should. Let us share our customer success stories and you decide.